STEP'IN ASIA

Architect of extraordinary journeys along the Silk Roads
A Destination Management Company dedicated to tourism professionals
Headquarters in Hong Kong, technical offices in Beijing, Tashkent and Ulaanbaatar combined with a network of local experts
A European sales office in your time zone

Frédéric ROMAN-HAUDUROY
Associate Director

A word from our founder

A journey of a thousand miles begins with a single step 千里之行,始於足下

Laozi

This quotation from Laozi written 2500 years ago in a founding text, the Tao Te Ching (The Book of the Way and of Virtue) invites us to travel, an intimate journey, alone, with others, and reminds us that movement is at the heart of our lives and our projects.

I took this first step twenty years ago when I first arrived in Mongolia to serve my country as a young Embassy Attaché, in the land of eternal blue skies?

Today, I continue to travel with as much passion and amazement the millennial roads traced between East and West.

These great roads are, of course, those that we designate by the generic term of Silk Road. But this great Silk Road is also the great road of religions, sciences, diplomats, wars and epidemics. Above all, it is the great road of knowledge, of great travellers and storytellers.

My childhood was nourished by this imagination. From the great historical frescoes told in the films of Bertolucci or Zhang Yimou about Peking and the intrigues of the Forbidden City to the tales of adventures and journeys of the great explorers. Sounds of cities such as Samarkand, Bukhara with its fabulous Chinese Yellow Mountains and the Gobi Desert which you cross at night by train by the transmongolian and which then goes to Lake Baikal a little further up in Siberia…

These are also the events of 1989 and my personal story, that of the grandson of political refugees from Czechoslovakia on my mother’s side and from France to Morocco on my father’s side, the story of a child who had the privilege of crossing worlds and the Iron Curtain every summer throughout the 80s. It is also the story of my life as a father of three children, now expatriated with my wife to the heart of Europe.

This story or these stories, I am happy to tell them, to share them, to bring them to life and to create new ones every day with you.

Come and meet us and meet all these women and men within our team and at your service, who will be able to guide your first steps with discernment, experience, humanity and benevolence, in each of our destinations.

STEP'IN ASIA

Dedicated to the professionals of tourism

Your destination management company specialized in AsiaYou are specialists on your markets and we are everyday on the field. That’s why we need to be at 100% focused with the professionals. Step’In is the correspondent of European travel agencies in China, Hong Kong,  Mongolia and Uzbekistan. Our agency is well-known and recognized due to our experience on these singular destinations. While we can organize MICE & Leisure (High end groups – FIT) travels in Mongolia and Uzbekistan, we are only present on the MICE market in China & Hong Kong.

We are based in Beijing, Hong Kong, Tashkent and Ulaanbaatar. Since 2015, Step’In is closer to you with a European Sales & Marketing office in Prague and an exclusive representation by The MICE Experts in France. We can create pure Incentive programs, organize and assist you in your professional visits or learning expeditions and work on special projects such as concerts or movie making. Working with us is the guaranty to access to the best networks in the economic and political world.

Technical and precise

We know your needs

You are in competition with travel agencies and you have several destination to present ? We want to win the tender with you ! With our interactive presentation you can have access to all the information you need. Our philosophy is to work hand in hand on your project. Keeping everything secret would be counterproductive !

You can use all the images and texts we provide you to save time ! Our job is done when you have the less questions possible. We do the maximum to give you precise timing and descriptions of the activities. Close your eyes and you’ll see exactly what is going to happen! Moreover, all our quotes are detailed line by line.

Interactive presentation

With STEP'IN

You are always one step ahead

Creativity is a necessity, All our trips are tailor made according to your request and its specific needs. There is no chance for you to find our proposal somewhere else as we do not do direct sales.

You need to emphasise your stay, to learn the exact location of your activities or to estimate the distance from one place to another ? Discover our exclusive Map System!

Map System

Meet the people behind STEP'IN ASIA

Frédéric ROMAN-HAUDUROY

Associate Director
Sales & Marketing Office 
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Philippe LI

Associate Director
China, Hong Kong
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Soyolmaa JIGJIDSUREN

Associate Director
Mongolia
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Choista SAIDAMINOVA

Associate Director
Uzbekistan
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Negina MUKHTAROVA

Associate Director
Uzbekistan
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Catherine LHOSTE

Project Manager
Sales & Marketing Office
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Clément LEBLOND

Project Manager
Sales & Marketing Office
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Sylvie WANG

Project Manager
China, Hong Kong
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Burentsengel RAVJIKH

Project Manager
Mongolia
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Sales and Marketing Office Europe

Institut français de Prague
Štěpánská 35
110 00 Prague, Czech Republic

Headquarters in Hong kong

12/F Ruttonjee House
11 Duddell street
Central, Hong Kong

Technical Office in Beijing

5-103, Peking House
20A, Rd.Xidawang
Beijing, China

Technical Office in Tashkent

21 Taras Shevchenko Street
Tashkent, Uzbekistan

Technical Office in Ulaanbaatar

1104, Grand Plaza
Peace Avenue 46
Ulaanbaatar, Mongolia